With the Paris 2024 Olympics kicking off next week, Google today announced a partnership with Team USA and NBCUniversal to “spotlight helpful Google features” across broadcast, online, and social platforms.
Notably, NBC Olympics announcers will use AI Overviews in Search “during NBCU’s daytime and primetime coverage.” It follows the US launch at I/O 2024 back in May.
“For instance, find out the importance of swim lanes, learn the different rules of Olympic basketball or get information about guide runners in Paralympic Track and Field.”
U.S. Olympians and Paralympians will also be using Google Lens and Circle to Search to explore Paris.
Meanwhile, Leslie Jones of SNL fame is NBC’s “chief superfan commentator” and will use Gemini on TV and streaming:
“Follow the fun in segments on NBC and Peacock as Leslie uses Gemini to get involved in the action, learn a new sport and more.”
Finally, NBC will be using the Photorealistic 3D Tiles…
Source 9to5google.com